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Minogue Launches Statewide Ad Campaign, Putting PATIENTS FIRST: Lower Costs, Expand Access, and Restore Competition

HAMILTON, Mass. — Today, MassGOP and RNC-endorsed candidate for governor, Mike Minogue launched a new statewide television and digital advertising campaign centered on Patients First solutions to the high cost of healthcare. The ad will go live across the Boston and Springfield media markets as the campaign takes its message directly to voters.

The ad centers on Bonnie, a self-employed stylist from Charlton who has watched her healthcare premiums increase every year. Massachusetts residents face some of the highest family premiums for employer-based health insurance in the country.1 The ad outlines Minogue’s focus on making healthcare more affordable and accessible in the Commonwealth. Mike Minogue’s healthcare expertise comes from decades of experience working with hospitals, developing medical innovation, and providing health insurance for his employees.

The statewide ad launch comes as the Minogue campaign continues to build momentum by offering common-sense solutions to the high cost of living in the Commonwealth. As a new kind of governor, Mike Minogue is committed to the highest quality of care while supporting the physicians, nurses, and administrators that care for our families.

“As I travel across the Commonwealth, I often hear that the burdens of sky-rocketing healthcare costs and limited access to care are weighing down Massachusetts’ families and business owners. We have some of the best care, but it is also some of the most expensive care.” said Mike Minogue. “I plan to bring a Patients First blueprint that would provide better access to care, support for doctors and nurses, lower premiums, and lower drug costs.”

FULL TRANSCRIPT

“My name is Bonnie. I’m a self-employed stylist from Charlton.

My biggest issue is healthcare costs. Premiums go up every year, so it’s hard to ever get ahead.

We need somebody who understands what regular people are going through. That’s why I’m supporting Mike Minogue.

He’s a healthcare leader who knows how the system works and has a plan to change it to work for us.

Sorry Mike, not much I can do with the hair.

I’m Bonnie. I’m voting for Mike Minogue for Governor.”

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